writer + creative
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Amazon: Your Brand Their World

AMAZON - YOUR BRAND, THEIR WORLD

When our team first partnered with Amazon Ads, they had never run a campaign before. To bring their brand to life on a global stage, we told a story that focused on the thing that differentiated Amazon from every other ad service: its abundance of customers across all walks of culture. By turning the many channels and touch points we offered into unique customer worlds, we were able to show how, through Amazon Ads, marketers could play a part in everything their audience loves.

Press: Ad Age, Little Black Book

During our on-set downtime, we quickly conceptualized and captured a few bespoke 15s ads to run on TikTok:

PLUS, AN AMBITIOUS CITY-WIDE OUT-OF-HOME TAKEOVER:

AND DIGITAL RADIO TOO: